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With COVID-19, The Need is Greater
This holiday season, The Salvation Army expects to see a greater need for our services – more than any in recent history.
Unemployment rates are expected to be 10%-11% and based on the increased service we’ve already provided this year due to COVID-19, we need resources to serve up to 155% more people with Christmas assistance.
Our mission shines brightest at Christmas.
We celebrate the birth of Christ by spreading His hope, love and joy to those who are hurting during the holidays and throughout the year. In fact, our services are a direct answer to God's calling to care for the poor, hungry, sick, and displaced.
Help Rescue Christmas
COVID-19 has not only created a bigger need for us to fill, but it has also decreased the number of traditional red kettles you’re used to seeing on street corners and at store entrances each Christmas season. In fact, we could see up to a 50% decrease in red kettle funds this year due to several factors, including:
- Consumers carrying less cash and fewer coins
- More online shopping, which means less foot traffic in shopping areas
- Unemployment rates
- Recent closures of some brick-and-mortar retail stores
Our work this holiday season is going to be even more crucial to serving the most vulnerable – regardless of race, gender, sexual orientation, ethnicity, or gender orientation – in your community.
Brighten the holidays:
It’s that time of the year again when we look forward to spending time with family and friends. While you are busy preparing for the holidays, we ask that you don’t forget that there are many that go without during this time. Looking for ways to give back during the holidays? Here are three ways to get involved at The Salvation Army during the holiday season:
Whether it’s ringing bells during our most-famous Red Kettle campaign or serving food at one of our soup kitchens or sorting and wrapping gifts, the donation of time is one of the biggest gifts you can give The Salvation Army during the holidays. Volunteer Today.
To donate directly to The Salvation Army in New Jersey, text NJKETTLE to 41444 or Donate Online. Donations collected during Christmas help provide assistance to families and individuals during the holidays and throughout the year.
Sponsor a family that is in need through our Adopt-A-Family program. This connects impoverished families with individuals or groups to provide for their tangible needs at Christmas. Thank you for your support of The Salvation Army in New Jersey's Adopt-A-Family program. This year, 602 families were adopted across the state of New Jersey! We want to say a very big Thank You and we are so grateful for your willingness to help. Our work could not continue without the compassion and generosity of people like you.
Seasonal Assistance at The Salvation Army:
Summer Camp
The Salvation Army operates Camp Tecumseh for New Jersey families. Each summer more than 1000 children, seniors and veterans attend Camp Tecumseh for a week at a time. Three camping programs are unique to Camp Tecumseh. The first is Reunion Camp, a session for young people in foster care. The second is Grands Camp, a session for families where a grandparent has custodial care of his or her grandchildren. Both the grandparent and grandchildren attend camp at the same time. The third session is Vets Camp serving veterans and their families.
Christmas and Thanksgiving
The Salvation Army aids thousands of New Jersey residents with toys, food, clothing, visitations and other needs during the holidays.
